Reddit Reddit reviews Marketing Resume Hacking: Shortcuts to outshining your peers and getting interviews (Business & Administration Book 3)

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Marketing Resume Hacking: Shortcuts to outshining your peers and getting interviews (Business & Administration Book 3)
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1 Reddit comment about Marketing Resume Hacking: Shortcuts to outshining your peers and getting interviews (Business & Administration Book 3):

u/RubyResumes ยท 3 pointsr/resumes

I second the 2-page limit.

However, the most important problem with your resume is the lack of accomplishments. For instance, in your most recent job, it's mainly about roles and responsibilities: performed this, assessed that, maintained this... but with very little demonstrated business value (i.e. saving money, solving a problem, improving a process, ...).

The 2 elements that are closer to accomplishments are 1. Managed over 60 high profile accounts... and 2. Exceeded sales targets. But the value isn't clear. For instance, for 1: what happened with these accounts you managed? Did they grow? By how much? Did you bring in some of them, or were they all given to you by the previous guy?

And for 2: what were your targets, and how much did you beat them by? (this is a very obvious accomplishment for anyone in sales).

I think that you have to remove a couple of the roles and responsibilities sentences, and replace them with solid, more detailed accomplishments -- and make them obvious, such as by using a subtitle "Key accomplishments:" under each job title.

If you need help with your accomplishments, I've recently pulled together a resume hacking eBook just for marketing people. It's here on Amazon. It should be fairly relevant to you (as there's a lot of overlap with sales in the ebook), and thus give you many examples of accomplishments that you'll almost be able to copy.

Also:
Move your Education section after Experience.
Replace the Objective section with a Summary (here's a few tips on how to do that efficiently).
And in the software skills, at the back, I think it's exaggerated to say you have advanced skills in Photoshop, Illustrator, Premiere and InDesign, when you don't use these tools on a day-to-day basis. I understand your degree is in that field, but there are people with similar degrees, who have been doing (for example) video editing full-time for years and years. You can't be as good as them on Premiere. Put yourself in the reader's shoes: would you trust someone who says they're very good at everything? You should throw a couple of "intermediate"'s in there.