Reddit reviews Power Pricing: How Managing Price Transforms the Bottom Line
We found 2 Reddit comments about Power Pricing: How Managing Price Transforms the Bottom Line. Here are the top ones, ranked by their Reddit score.
Free Press
The Strategy and Tactics of Pricing. It's kind of a textbook, but we read it in one of my pricing classes for my MBA, and it was awesome.
I've also heard this is a good one: Power Pricing
I would try out some consumer behavior books also. I don't have any recommendations there, but since pricing involves a lot of psychology it's a good path to walk down :)
Honestly, I don't think there's a lot of good books written on pricing and bundling yet. Power Pricing is good Nagel, Hogan, Zale is also good, but neither are too technical because... you know... marketing.
On the stats side, depending on what kind of shop you're with and what data you have, you'll be estimating demand curves, and doing conjoint analysis. Those are still state of the art afaik.