Reddit Reddit reviews Quality Score in High Resolution

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Quality Score in High Resolution
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1 Reddit comment about Quality Score in High Resolution:

u/sealed ยท 1 pointr/technology

if you keep lots of low quality score keywords in your account, it is very easy and possible to hurt the account-level quality score associated with your account. this has potentially disastrous implications in the long run. of course, as long as your keywords are profitable, you should probably keep them activated, but quality score maintenance is a very essential and overlooked skill.

In case the QS conversation continues, I HIGHLY recommend this book to anyone who works in PPC on a day-to-day basis: http://www.amazon.com/Quality-Score-Resolution-Craig-Danuloff/dp/0615479383