Reddit reviews The Goblin Wars Part One: Siege of Talonrend: (Epic Fantasy; Book One of the Goblin Wars Series)

It was about 2 years ago, I think. I did see a good uptick in reviews, although not as many as I hoped. I read an article stating that free downloads only have about a 10% rate of being opened. So for 15k downloads, you should get about 1500 people to open the book. From open, there is about a 50% chance the person reads the book (obviously depending on interest, quality, etc.). That reduces possible reviews to 750. From reading the book, the article claimed about 30% of people will actually finish it. Now we are down to 225 possible reviews. From possible review candidates, the article said on average, only about 1% of people ever review any product they use, including books, so that drops it to 2.25 reviews. My experience is pretty similar to those numbers. That is a conversion rate of 0.015% from downloads into reviews.

What I learned was simple: you have to have a reason to give your book away. Why are you doing it? If it is to get reviews, you need a higher conversion rate than 0.015%. How do you achieve that? Offer the book for free to only interested parties is one method. Offer it on websites with genre themes where the conversion rate should at least hit 1%. There are other methods as well.

For me personally, when I giveaway a book, which I am currently doing, you need to have the second book in the series already available. I wanted free downloads to help drive sales. In order to do that, you need the next one released, plus you need a high conversion rate of downloads to being opened and read. So for marketing this promo, I targeted websites with curated email lists for my genre, fantasy. That leads to higher conversion rates and possibly higher review rates too. In fact, the book has been free for maybe 30 hours, and I've already gotten sales on book 2, despite it being priced at $4.99. That means the conversion rate is high from download to open, and the conversion rate is decent at least from open to read and so forth.

In my first giveaway promo, I targeted volume. I marketed with websites dedicated just to free eBooks, not to free fantasy books. By using that method, I got high download numbers, but low conversion. This time, by changing my approach, I'm getting fewer downloads, on target for maybe 3000 over 3 days, but I should have much higher conversion rates, which I am already seeing. Of course, you could always target both groups, and aim for high downloads + high conversion. It all depends on how much you want to spend marketing.

Stuart! I want to read the The Goblins Wars Part 1, but if I do how long will I wait for the second?

Would you like a copy of The Goblin Wars?

If so, I'll send it over.

Here are all the local Amazon links I could find:


amazon.co.uk

amazon.ca

amazon.com.au

amazon.in

amazon.com.mx

amazon.de

amazon.it

amazon.es

amazon.com.br

amazon.nl

amazon.co.jp

amazon.fr

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I currently look here: amazon.com, amazon.co.uk, amazon.ca, amazon.com.au, amazon.in, amazon.com.mx, amazon.de, amazon.it, amazon.es, amazon.com.br, amazon.nl, amazon.co.jp, amazon.fr, if you would like your local version of Amazon adding please contact my creator.