Reddit Reddit reviews The Little Book of Logo Recipes: Successful Designs and How to Create Them

We found 1 Reddit comments about The Little Book of Logo Recipes: Successful Designs and How to Create Them. Here are the top ones, ranked by their Reddit score.

Arts & Photography
Books
Design & Decorative Arts
The Little Book of Logo Recipes: Successful Designs and How to Create Them
Check price on Amazon

1 Reddit comment about The Little Book of Logo Recipes: Successful Designs and How to Create Them:

u/invisiblebeard ยท 2 pointsr/GraphicDesign

Alright, not trying to be snotty here, but the logo isn't good at all. With logo design there are a few guidelines that will help if you follow them, and I can recommend a couple books on that subject, for instance The Little Book of Logo Recipes has helped me quite a bit to achieve an understanding of how to build a concept.

Correct me if I'm wrong, but it seems to me that you started straight on the computer when developing the logo, and a lot of people do the same thing, and I find that by doing this you miss some important points a logo needs and jump right to the finishing touches.

A logo needs to work in several instances and applications, black and white, spot colors, vertical applications, dark backgrounds, etc. It is important to understand the demands of the brief before you get started.

I would star by sketching several thumbnail concepts, then picking the best ones and developing upon them, and only once you have a solid concept and logo jumpt to the computer, first in black and white, then start thinking about colors, and lastly apply gradients and finishing touches.

TL;DR: Don't get me wrong, the design is really bad, it has too many colors, it wouldn't translate to black and white. Try to have a concept next time.