Reddit Reddit reviews Trust Me, I'm Lying: Confessions of a Media Manipulator

We found 75 Reddit comments about Trust Me, I'm Lying: Confessions of a Media Manipulator. Here are the top ones, ranked by their Reddit score.

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75 Reddit comments about Trust Me, I'm Lying: Confessions of a Media Manipulator:

u/crash7800 路 1576 pointsr/Games

The problem is that click-bait is the only way to keep the lights on for most of these sites. They just don't make that much money.

Consider how this translates to employee pay and, in turn, the incentive for these employees to pursue virtuous journalistic careers and invest the time required to keep things on the straight and narrow.

As a result, we don't get journalism - we get op-ed and clickbait. We get toxicity.

This is part of a vicious cycle. Toxicity and clickbait are more profitable.

It is in human nature for us to have our interest piqued by negative headlines and bad news. Our brains work by recognizing patterns and relationships between facts and situations. We've evolved to be more interested in the facts that jut out and are potentially more threatening to our survival.

So, bad news and negativity gets clicks. Weird-ass headlines gets clicks. Misinformation drives clicks. Toxicity drives traffic. Clickbait drives traffic.

Go look at the headlines and "hot" articles on top gaming blogs. You'll see tons of negative articles or headlines that stir toxicity.

  • The more people get upset, feel that they're getting taken advantage of, or feel threatened, the more likely they are to click.

  • The more inflammatory the article, the more likely people are to comment.

  • The more likely they are to comment, the more likely they are to return to the article.

  • The more likely people are to return to an article, the more page views the blog gets.

  • The more page views the blog gets, the more they make.

    So, if you're the editor for a gaming blog site, what do you do? Even if you're not intending to run toxic content, you might unconsciously start becoming conditioned to run toxic content through the positive feedback you get through page stats.

    In systems like Forbes where anyone can submit and the most popular articles get featured, it's easy to see how the most divisive and potentially toxic content gets featured.

    Consider this. Here's a fictional made-up quote we can use for the sake of argument.

    > "In the new game, the brothers go to Africa. It's a fascinating place," said Jim Drawerson, artist on Super Plumber Brothers 2. "It was hard to capture all of the culture and ethnic diversity, but I think we did a good job."

    Which of these three headlines do you think will get the most clicks and comments?

    > 1. Super Plumber Brothers 2 artist interview

    > 2. Super Plumber Brothers 2 artist talk about setting game in Africa

    > 3. Super Plumber Brothers 2 artist slammed for racist comments

    For the third headline, all you have to do is find a few people on Twitter who were offended (someone is always offended about something), screenshot their comments, and paste them into your article.

    The third headline will drive clicks, even if it's not accurate. But who's going to hold the gaming bloggers accountable?

    Gaming blogs are largely not accountable to anyone except the stats that keep the doors open. I'm not going to name names or sites, but I can tell you that, having worked in the industry, there are a handful of very popular sites that do not fact check and do not run corrections. It should come as no surprise that these sites also make most of their revenue on click bait.

    So what can we do?

  • Do not click on clickbait. Look at the headline of an article and ask yourself - Is this going to help me understand or know more about gaming?

  • Do not comment on inflammatory articles. This only gives toxic clickbait more views.

  • Question sources. What are the facts that the author is asserting? Where did they get these facts? Did they talk to the developer/publisher?

  • Question credentials. Who wrote this article? What is their qualification? What kind of articles do they typically write? Have they contacted the publisher/developer to get the facts?

  • Question authority. Who is writing this? Do they have special knowledge? Do they have special access?

  • Tell authors and editors when you see clickbait and you don't like it. Do this through Twitter - not through the site. Do not contribute to toxic comments sections.

  • If you find a factual error in an article, tell the author. Do this for Twitter. They will probably censor you in the comments section.

  • Comment on articles that are well-written and contain facts and thank the author.

    It's a huge effort, but a lot of the toxicity in the gaming community comes from ignorance. And that ignorance is driven, willfully or not, by clickbait.


    At the end of the day, there's just not that much gaming news. So someone has to stir up drama to fill columns and drive clicks.

    EDIT -- This is a great book that covers some of this subject matter. Very quick read.

    http://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

    To be clear, I am not affiliated with this book and am not using Amazon affiliate to make money on clicks/purchases of this book. I think it's a great resource for people who would like to know more about this topic.
u/eNonsense 路 1111 pointsr/technology

I remember reading a story in "Trust Me, I'm Lying; Confessions of a Media Manipulator" where the agent of an author wasn't getting any good marketing coverage for his client's new book, so the agent starting pulling the "angry consumer" shtick, calling/writing into different media outlets (bloggers, radio, etc..), pretending to be pissed off about the book. No one had heard of it, but eventually some of them started writing about how insulting & disgusting it was, just based on the agent's complaint.

It worked. No publicity is bad publicity.

---
edit: Since people are seeing this, you should read this book. The guy (former American Apparel advertising exec) did this tell-all book because he saw the media's standards dropping and his industry's tricks starting to be used in things like politics. It will destroy your confidence in ever believing anything you read on the internet, reddit definitely included. Good for honing your bullshit detector.

edit 2: I am not affiliated in any way with this book. You are not being manipulated 馃槣

u/BoosMyller 路 51 pointsr/Twitch

As much as I wanna say this guy is a douchebag/idiot and karma will come back around... that鈥檚 not how the internet works. We鈥檙e all giving him free press right now.

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

u/throwaway1856581 路 39 pointsr/Music

You should read Trust Me I'm Lying if you want to know exactly how easily online media can be deceived.

It's ridiculous and I've used some of the tips in it to get stuff I've made into some fairly prominent magazines.

TL;DR in case you don't want to read the book:
They don't give a shit if it's not reliable, they get the page views (and hence advert hits) regardless of if it is legit. The edit isn't retroactively sent to everyone who previously read it. Plus they can even get a double dip of hits when they write the article about how they were tricked.

u/MonsieurBishop 路 27 pointsr/CanadaPolitics

You should read Trust me I鈥檓 Lying by Ryan Holiday. It brilliantly digs into the media ecosystem and explains exactly why you are right.

https://www.amazon.ca/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285/ref=asc_df_1591846285_nodl/?tag=googlemobshop-20&linkCode=df0&hvadid=292905515425&hvpos=1o2&hvnetw=g&hvrand=2803731859655008491&hvpone=&hvptwo=&hvqmt=&hvdev=m&hvdvcmdl=&hvlocint=&hvlocphy=9061024&hvtargid=pla-406163954633&psc=1

Spoiler: media went through this in the early 1900s when newspapers were sold individually. Subscriptions to papers is what Bred modern journalism as a virtuous pursuit like we understand it.

u/[deleted] 路 25 pointsr/TheRedPill

Let's go ahead and jump down the rabbit hole here.

1 - Reddit is a business. It's a subsidiary of Advance Publications. Technically any content or comments you post here are unpaid contributions to someone's bottom line. Controversy and lies are amoral in this context, meaning that if something gets hits and views it's gold. Doesn't matter if it's bullshit feminism, a post about some cool archaeological dig in Siberia, or a post hating on mods and admins. Even this box I'm typing is gifted content.

2 - The internet itself is a fucking business. And it's about as cultish as you can get. Memes, viral videos, comment circlejerks, flaming, are all part of a "cult"ure we've built around the rights and wrongs of interacting with each other through electronic means. Anything desirable but "other" is quickly categorized and integrated. Anything undesirable is simply ignored. That means controversial is actually desirable because it generates back-and-forth. This dynamic is super fucking easy to manipulate, meaning...

3 - It's all marketing now. When companies exhaust their technological or practical advances, they turn into marketing machines. And those machines are as vicious as they are effective. Just try reading more than half of Trust Me, I'm Lying: Confessions of a Media Manipulator without wanting to throw your computer and phone in the trash and move into the mountains. If you post in an online forum, you're becoming part of 100 problems at once. You can weigh the pros and cons and decide against participating if you like.

4 - People trying to market and make money off of PUA, Red Pill, or anything else are as varied as any other self-help group. Some are completely full of shit. Some are so-so. Some are downright fucking necessary and totally worth your money. Now the ones that are worth the money and time, I want them to have exposure and visibility. I want them to have a voice that effects others because that means eventually I'll hear about their awesome idea, read it, and change my life.

5 - Just because you engage in a few activities in a community does not mean you're in a cult. I've seen real cults hidden off in the backwoods, actual physical groups of people that truly indoctrinate their youth with mantras like "I beat my body and make it my slave." It might be scary to think that people go into those things without any critical thought, that they become automatons for some fake "greater good."

But I'm going to go off the rails here and say: Why not?

Why not drop your ego sometime and join up with a group that demonstrates effective methods of self-development? I remember being invited to a secret meeting of a Christian teen group off in the woods where they had an "Honor Ceremony." Basically these kids had worked their asses off studying and working out in pure isolation. They learned about God and all that stuff - to each their own - but the end result was a group of extremely committed, extremely in-shape young adults.

I mention this ceremony because the message was not what I expected from any Christian sermon anywhere:

(paraphrasing) "The moment you leave this place, everyone is going to want to have sex with you." That was their graduation message, and it wasn't a lie. These kids had been holed up away from civilization and honed into fit little soldiers of Christ and then told the most honest thing ever: the outside world would find them hot and innocent. They would be irresistible.

So maybe some become lifelong Christians. Some get into drugs. Some, like the girl I took back to my dorm (they kicked her out after she spent a weekend with me), just fast-tracked from slut to married life and forgot the place altogether. Basically it all evens out. The cult thrives off of those few who both become successful and maintain their beliefs. Everyone else is just forgotten.

I personally think Red Pill is most effective when it feels like a cult for the first little bit and then once you get past the basics and realize it's about living your own life and thinking for yourself, you realize the entire fucking message is do what you want. If you want to join a cult, sure. If you want to climb a tree and piss on people on the sidewalk, great. As long as it's your decision apart from the "oh man are other people judging me" voices, it's still your life.

u/Lovecraftian_Daddy 路 23 pointsr/psychology

>I wonder whether online work changed things because there are few occasions for people to have conversations that socialize them into the ethical expectations of the profession.

Journalism didn't have ethical expectations a hundred years ago, because every story was sold on 'hot sheets', cheap 2-page papers sold by newsies. The most sensational headlines made the most money and there was zero accountability.

Then for 50+ years, journalists became dependent on monthly newspaper subscriptions and reputation and audience trust became paramount. Suddenly, ethics were necessary to do the job.

Now, news is all click-driven and we're back to zero accountability. Trust Me, I'm Lying is a great book about our current era of news and how it can be manipulated.

u/iflagproblemposters 路 20 pointsr/Seattle

A big problem, and it somewhat coincided with Dominic's rise to editorial power at the paper as news editor, is that at some point they decided to eschew being an arts weekly with some news coverage to focus mainly on generating web traffic through flamebait and controversy. And while that works, the problem is that there's a host of other web outlets that do it better and on a larger scale than the Stranger ever could... and of course those outlets probably pay better even if the workload is great. It was only a matter of time before the Dominics and the Lindys would run off and take a better paycheck to go do it for someone else.

Problem is those writers were able to build a rep of credibility in the paper's prior life before they and the paper went that route, and passing the torch isn't possible when no one gives a shit about Ansel Herz trying to be a more obnoxious version of Dominic, and no one really wants to see Paul Constant, Charles Mudede or Brendan Kiley stumble out of their pay grade to try and do hard hitting journalism. They already had Bethany Jean Clement pulling extra duty out of her comfort zone before she left.

I frankly would not be surprised if Savage got bored of the tedium and just decided to shut the paper down in a couple years. He already makes a lot of money from his touring, book, syndication of his column, etc, and doesn't really need the paper anymore.

u/420_pdx_erryday 路 15 pointsr/Portland

I've been saying this since the last election.

"Sex sells" is dead. We've successful removed any and all shock value on that one.

Now it's "Outrage Sells". And they even write books about how to use it.

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

u/mhoffma 路 10 pointsr/marketing

Reminds me of Trust Me, I'm Lying

u/The-Rotting-Word 路 9 pointsr/KotakuInAction

>Why isn't this a bigger deal for people? GMA just got scammed and no one is making a fuss about.

Well, it happens literally all the time. Ryan Holiday wrote a book about it and how stupidly easy it is back in 2013. "Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday." But, nobody cares. Or not enough to matter, anyway.

And even if people did, care... who's going to report on it? The media? You think they're gonna let you know how stupid and easy to manipulate and constantly wrong they are?

u/artsynudes 路 6 pointsr/marketing

For social media you should check out different company blogs. Those are really helpful. I like the Buffer and Hootsuite blogs a lot.

But books are way better than online websites

For marketing you should read Traction by Gabriel Weinberg

Ryan Holiday's Growth Hacker Marketing and Trust Me, I'm Lying are insanely informative and fun to read.

u/ThreadbareHalo 路 6 pointsr/politics

Is there any proof though that this has any effect? The only thing in this piece is speculation that it MIGHT do something. But the only thing its been used so far is to enforce to mcconnells supporters the word witchhunt. Not that that's not a reason to do it since they'd do it anyway, but its weird how much, without literally any evidence, we're believing this narrative. Its a dangerous illustration of gullibility when we want to believe and we should learn about this aspect of ourselves so it's not used in a more malicious bit of manipulation. Its actually a great example of the kind of story snowballing that becomes true by repetition described in Trust Me I'm Lying [1]

[1] Trust Me, I'm Lying: Confessions of a Media Manipulator https://www.amazon.com/dp/1591846285/ref=cm_sw_r_cp_api_i_g5buDbC06QP43

u/monopanda 路 5 pointsr/CGPGrey

I highly suggest Trust Me, I'm lying if you have not read it yet.

http://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

u/deagesntwizzles 路 5 pointsr/media_criticism

This is actually the central premise of the book, Trust Me I'm Lying:

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

Essentially, now that most media is online, and advertising sales are driven by clicks, clicks become the all important goal of most articles. And this is ushering in a new era of yellow journalism.

What drives clicks are anger / outrage/ fear / hate/ humor / sex - things that produce 'emotional valences.'

So take two headlines examples.

  1. "Trumps election due to democrats's failure address the economic concerns of middle america, research shows."
  2. "10 reasons why debate is pointless, and flyover state conservatards need to be put in re-education camps."

    Article 1 could be a wonderfully written, deeply researched article with a nuanced world view and actionable advice for winning in 2020. Yet, its not an exciting headline, and certainly does not spike a readers emotions. It gets 12,000 clicks.

    Article 2 could be raging drivel; an emotional , opinion based listicle with 250 words and 10 memes stolen from Reddit. But that headline is pure click gold. Those who are angry/hateful about trumps win will click, while trump supporters angry/afraid about the prospect of being put in political re-education camp will also click. Further, both sides will share this article with their 'sides' of the aisle online. Result, 1.2 million clicks.

    While article 1 is much better quality, article 2 is far more profitable for attracting advertising. As such, writers and editors will pursue more 'stories' like article 2.
u/SideraX 路 5 pointsr/france

Et dans ce cas il tourne la r茅thorique selon comme quoi EM utilise la justice (corrompu) pour ent茅rer la v茅rit茅.

Au final quoi qu'il arrive ils consolideront leur base 茅lectorale.
Cet article explique assez bien cette strat茅gie :
http://observer.com/2017/02/i-helped-create-the-milo-trolling-playbook-you-should-stop-playing-right-into-it/

Et y'a m锚me un livre :
https://www.amazon.fr/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285/?tag=ryanholidayfr-21

u/kathartik 路 5 pointsr/KotakuInAction

this is legit. the article is from over a year ago. he wrote a book about it

u/charliefourindia 路 5 pointsr/ActLikeYouBelong

Worth pointing out as I haven't seen this book mentioned here so far.
Trust Me, I'm Lying: Confessions of a Media Manipulator

I have been reading the book and the first edition is a little disjointed but still gets the point across.

u/docbrain 路 4 pointsr/startups

Absolutely should. Many people don't necessarily like seeing how the sausage is made, but Ryan Holiday's book is a great start.

u/VidiotGamer 路 4 pointsr/politics

The media.

The DNC leaks proved that the Media was acting 100% as a surrogate for Hillary Clinton throughout the primaries and the general election. The problem is, the media lies.

They do not do reporting any more. They do opinion pieces, editorials and propaganda for their special interests. They dabble with identity politics and do hate-baiting outrage click bait pieces for money. They cannot be trusted.

I could write a book about this, but I don't really have to because it's been written already - Trust me, I'm lying


u/bunnysoup 路 4 pointsr/Wishlist

Right now I'm reading Trust me, I'm lying. It's pretty much ruined the internet for me, and I couldn't recommend it more if I tried.

u/gary1994 路 4 pointsr/JordanPeterson

Manufacturing Consent was good for it's time. Politically I consider it Chomskey's best and most important work.

The modern version is "Trust me, I'm Lying" by Ryan Holiday.

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285/ref=sr_1_1?ie=UTF8&qid=1491383790&sr=8-1&keywords=trust+me+I%27m+lying

u/TrustFriendComputer 路 4 pointsr/HailCorporate

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

One of the first things he talked about was promoting a shitty book by a guy named Tucker Max who makes up fake stories. And he went out, defaced the billboard for the book, then wrote in an anonymous message with the picture of the defaced billboard. And put up fliers for a protest for the book then sent that in for people.

And he just emailed writers at HuffPo and Breitbart and other such sites, he didn't even post it to Digg (this was before Reddit). Nowadays he could probably just post the stuff on Reddit and people would give it thousands of upvotes without a thought or clue.

Edit: Good fragrance, 60+ upvotes: https://np.reddit.com/r/pics/comments/4v5yke/s_a_u_s_a_g_e/d5vsglq

Bad fragrance, downvoted immediately (-2): https://np.reddit.com/r/pics/comments/4v5yke/s_a_u_s_a_g_e/d5w6999

Someone's monitoring the thread...

u/meaninglessvoid 路 4 pointsr/portugal

Queria partilhar depois em t贸pico pr贸prio para criar alguma discuss茫o. Se calhar o melhor 茅 lan莽ar o desafio de ler, e meter a malta a ler o livro e s贸 depois discutir, n茅?

este. Se quiserem algu茅m quiser ebook envie PM.

EDIT: T贸pico pr贸prio

u/PLURFellow 路 3 pointsr/Entrepreneur

I have definitely done this with great results. Just make sure you target the right blogs, be VERY personable and SHORT in your email... have one or two lines that makes you better/interesting to try and hook them. These two lines or so should be the only copy/paste you do on every email.

  • If they sense any copy/paste format, you will be in their trash.
  • Be very short, if you can't hook them on your greatest feature/differentiator, a full paragraph/story won't do it or be read.

    Seriously consider reading [this book: Trust me, I'm lying to you] (http://www.amazon.com/dp/1591846285).

    It will teach you how blog posts go "up the chain" of media broadcasting, what it takes to set that off, how to find which blogs the high traffic sites pull articles from, and overall is an interesting read for marketing. You may be able to find the info for free, he is a blogger/writer... so trying Googling: Ryan Holiday up the chain

    Again... seriously get this info. I read it in a few hours or day or so.
u/DozTK421 路 3 pointsr/saltierthancrait

The way PR and marketing works with these bottom-feeding websites which churn out garbage-tier "content" to feed the click-farms, is that they MUST keep it churning. Churning, churning, controversy, clicks, anger. etc.

This is just a taste. Clickety-click.

u/photoresistor 路 3 pointsr/news

You should read Trust Me, I'm Lying: Confessions of a Media Manipulator which explains the complete absence of fact-checking in online media - and increasingly on the mainstream media which uses it as a source. These days, if its not The Guardian or BBC News, I assume its anywhere from 50% - 100% fake/lies/spin/manipulated/Alt-News

u/Jon_Cake 路 3 pointsr/videos

I just finished reading Trust Me, I'm Lying, which has plenty of good examples of how easily the author (and others) have leaked bullshit into the news. This very much applies to serious stuff as well.

Highly recommend the book!

u/jg429 路 3 pointsr/JimmyEatWorld

It's called Trust Me, I'm Lying. I'm actually reading it for a class I'm taking on Communication Ethics. I'm not super well-versed on the subject so I don't have any other recs for you. This book was a quick read and the info was presented in an interesting way.

u/Sycsa 路 3 pointsr/formula1

Your example with Chernobyl is absurd. It would require that every single news organization follow the same policy, and "sell the news" to you via subscription. That could never happen in the free market. In the free market, some news sites run ads to gain revenue, some will sell subscriptions, some will push agendas for money and so on and so forth.

I still don't see why charging for a monthly subscription is such a "disgusting" business practice. Your argument with Chernobyl was a simple reduction to absurdity. If a site puts out quality content that people deem worthy to pay for, let them. I think that relying on clickbaiting, manipulation and sensationalism is much more disgusting and harmful. That's the real problem with news today, not those few subscription-based sites, who are at least honest with their business practice.

You also pay for your newspaper. In this sense, "selling news," as you put it, is very much standard practice, and it always has been throughout history. You also take issue with that?

By the way, Trust me, I'm lying is an insightful and thought-provoking book on the subject, even more topical today than when it was originally released, I highly recommend it.

u/mnemosyne-0002 路 3 pointsr/KotakuInAction

Archives for the links in comments:

u/anticosti 路 2 pointsr/booksuggestions

This is a little bit off-topic but there is Flat Earth News by Nick Davies for general media bias which touches on state censure and propaganda, there's also Trust me I'm lying by Ryan Holiday which is mainly about PR.

u/TheComputerLovesYou 路 2 pointsr/Music

I'm going to leave this book here.

Anyone who thinks that this wasn't planned is deluding themselves.

u/KarmaCatalyst 路 2 pointsr/technology

Pretty sure that's already a thing. Currently reading "Trust Me I'm Lying" by Ryan Holiday

u/girafa 路 2 pointsr/movies

I'm reading this, so you can imagine how badly I just want to remove every blog that's ever posted in this subreddit

u/un_passant 路 2 pointsr/DarkEnlightenment

> For the agent provocateur, I am just pointing out that we do not know the details.The agent could either be from a law enforcement group or possibly a media outlet who wants a story. The book www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285 talks about how he went and slapped sexist posters around town and then took pictures of them to create a story.

Of course you'll never know the details. That is why you have to use your brain. What were the outcome for those involved ? Where those outcome predictable ? You can then probably assume that the predictable outcomes where the goals of the perpretretors and infer their motives / identity.

Have those threads resulted in a crackdown on videogame misogyny ? Have they helped the target or harmed/destroyed their (professional) life ?

>Personally I would say the elites have shifted from supporting the right wing to supporting the left wing since they see them as less of a threat.

The elite support both right-wing and left wings on social issues (gay marriage), so as to pretend that we have a healty democracy, laughing all the way to the bank.

u/sir_wankalot_here 路 2 pointsr/DarkEnlightenment

For the agent provocateur, I am just pointing out that we do not know the details. The agent could either be from a law enforcement group or possibly a media outlet who wants a story.

The book www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285 talks about how he went and slapped sexist posters around town and then took pictures of them to create a story.

> Well done ! Now just keep that in mind (i.e. the far bigger risk caused by right wing groups when it comes to violence) and think again about the death threats from reactionary men. Hint : violence/death threats, right wing/reactionary.

Since the 1970s leftist groups have pretty much stopped violence/death threats etc. They now resort to media stunts and these sorts of things. Meanwhile among the right wing groups the opposite appears to be the case.

Personally I would say the elites have shifted from supporting the right wing to supporting the left wing since they see them as less of a threat.

u/davidesquimal 路 2 pointsr/Entrepreneur
u/Nr367 路 2 pointsr/Entrepreneur

Someone that starts a business. Thats it. Everything else is someone selling you bullshit.

oh

Look

At

all

These

people

Making

Money

Telling you how to be an entrepreneur

Oh that last one shows you how and why bullshit sells.

u/MyEyesAreSoDry 路 2 pointsr/Fuckthealtright

I would suggest you all read Trust Me I'm Lying if you want to see how and why this stuff works.

u/yangtastic 路 2 pointsr/MensRights

Hey, welcome to the subreddit.

I don't post here much these days because although I'm fairly outraged at the things I see here, I don't have a ton of energy for activism since building positive things in my own life consumes much of my energy. I can tell you that I'm engaged, in a relationship with inverted gender roles, and that my fianc茅e and I are helped vastly more by what we've learned here (and what we learned in our neuroscience and other courses) than what I learned in my WS studies. I consider myself an egalitarian, and I consider the current egalitarian move to be a backing of the Men's Rights Movement.

In the spirit of giving you a higher order of discourse than you find in SJW circles, as has been my experience here, I can highly recommend a book on this topic that I think you'll find enlightening. Trust Me, I'm Lying by Ryan Holiday. For example, he was the former press guy for American Apparel and planted many, many of the stories you now associate with Dov Charney. The SJW machine came up with more, and now the man's out of a job. Is he probably a sleazeball? Sure. Would I want him to date my daughter? Definitely not. Does he belong on a sex offender registry for the rest of his life? I seriously doubt it.

The book contains more than just his personal stories, as Holiday has done his homework on journalistic history and business and so on. But from what I can tell from his book and my observations elsewhere, the answer to your question appears to be a solid yes.

I heartily recommend you stick around here. There's a lot of anger and pain, sure, but you will learn a fuck ton of useful shit.

u/kokolo123 路 2 pointsr/marketing

Trust Me, I'm Lying: Confessions of a Media Manipulator

I am reading it currently. It's so beautiful and eye-opening.

u/monkyyy 路 2 pointsr/funny

If were posting long shit rather then defending our position ourselves heres a book on why you should ignore the news http://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

u/wolfbaby8 路 2 pointsr/JordanPeterson

The suggestions here are good. In addition I recommend , 'Trust Me, I'm Lying': https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

This book gives you a good idea about the consequences of Postmodernism - at least, the toxic method of simply deconstructing anything to the point that nobody knows what is 'true' or even that some things might be more 'true' than other things.

u/vonGlick 路 2 pointsr/Polska

Ju偶 nie chcia艂em wnika膰 w szczeg贸艂y bo kolega padlina by mnie zlinczowa艂 , ale ja tak naprawd臋 to g艂贸wnie s艂ucham ksi膮偶ek. Do tego s艂ucham sporo tzw pop science , ale z ostatnich ciekawych pozycji to mog臋 poleci膰 :

Trust me, I'm Lying - Ryan Holiday

Never Split the Difference - Chris Voss

Influence - Robert Cialdini

Thinking fast and slow - Daniel Kahneman

Daj zna膰 je艣li co艣 z tego Ci臋 zainteresuje.

u/jb611 路 1 pointr/Entrepreneur

http://www.amazon.com/gp/aw/d/1591846285/ref=mp_s_a_1_1?qid=1394117464&sr=8-1

On mobile so can't make the link pretty, deals with guerilla marketing tactics and taking advantage of how blogging networks operate to manufacture press. Very interesting stuff.

u/WootangWood 路 1 pointr/photography

As I said below, this isn't really a story - It's cotton candy web content. I'm using a press release because It's a formal medium to get someone to share my pictures. In the Book "trust me, I'm Lying: confessions of a media manipulator" he talks about how most people who run blogs, or websites always need fresh content and if you can give that to them, they'll gladly share it.

Now, the author used that to do shady things with that. But the principle remains the same, You serve them some content that will get clicks, and they'll happily share it because it benefits them.

u/Canvaverbalist 路 1 pointr/todayilearned
u/Corrupt_Reverend 路 1 pointr/Firearms

Sounds like a good read. Thanks!

Link for anyone else interested.

On a side note, anybody else get frustrated when the hard copy costs less than the e-book?

u/ProdigyRunt 路 1 pointr/videos

There is an interesting book on the subject.
Basically, today's form of journalism is more focused on being first than being correct.

u/skiff151 路 1 pointr/TrueReddit

I totally agree with you. Fake news is a new phenomenon that is basically the end result of years of blog-journalism that is driven by clicks instead of reputation. It's almost viral in that, given the envoirnment and incentives we've created on the web, it is sure to happen. Ryan Holiday has been talking about this for years https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

The problem with using the fact that what the guardian did isn't fake news to dismiss this article is that the guardian itself has been calling partisan media "fake news" and riding the wave. To retreat now would be the classic motte-and-bailey tactic we see with "racism", "sexism" etc.

A group puts out a definition of a wrong such as "fake news" and defines it as "the two teenagers in Macedonia who created fake newspaper web pages for newspapers they made up and then hosted stories like "FBI agent investigating Clinton E-mail found dead" which were entirely made up. Created because click-based advertising made them thousands of dollars when the stories went viral on social media." and nobody has an issue with it.

Then the group says that say Brietbart is "fake news" because they indulge in massive spin, selective reporting and bullshit articles.

Then when the group is challenged about the fact that they do the exact same as Brietbart et al they say "oh that isn't really fake news, like those teenagers in Macedonia".

Point being they can accuse the other side of one thing and then pretend they never meant it THAT WAY, but the damage is already done. It's been one of the biggest rhetorical tactics of the left for years.

Here's another example:
http://slatestarcodex.com/2014/07/07/social-justice-and-words-words-words/

u/heperd 路 1 pointr/AdamCarolla

I guess Dennis Prager read this book-

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

The "cancelled event" is a publicity stunt. Im sure this whole thing will be a part of Pragers doc. He cant go around screaming "Im a fag!!" for attention so he has to get it somehow.

u/bgp1845 路 1 pointr/TiADiscussion

i've got an audible account, so i'll just listen to it when i'm done with this.

u/dmanww 路 1 pointr/finance
u/JonBon13 路 1 pointr/OutOfTheLoop

I suggest starting off with Ryan Holiday's book.

u/BaronWaiting 路 1 pointr/technology

Uh, duh. This is not new information. Ryan Holiday wrote a book exposing this in 2013.

u/VGD 路 1 pointr/RandomActsOfGaming

Definitely gonna recommend Trust Me, I'm Lying by Ryan Holiday.

What with the recent elections and the supreme rise of clickbait articles, this book will redpill you /hard/ on how the media operates and who's behind them

u/LtCmdrData 路 1 pointr/politics

>but logically dismantle his arguments instead?

Nobody started to listen Milo because his arguments were logical, nobody stops listening because counterarguments are logical.

>The problem is liberals so easily fall into the traps Mil

Typical liberal problem is to think that logical arguments work. It's all about repetition and rationalization of emotions. People should not protest him, just ignore him. He would create his own protests and controversies against him as is described in the article I linked, but that's different story. Trust Me, I'm Lying: Confessions of a Media Manipulator is the bible for Milo and others like him.

u/Saitani 路 1 pointr/videos

For anyone who is interested in this sort of phenomena I would recommend reading:
Trust Me, I'm Lying: Confessions of a Media Manipulator
and So You've Been Publicly Shamed. They both give great insight into different ways modern media is broken.

u/grimm22 路 1 pointr/videos

> Hygo Inc., a company focused on search-engine optimization and creating viral social media marketing, according to its website. Zhang's personal logo appears throughout the video.

AKA Media Manipulation; It's incredibly easy to sway blogs & other internet outlets nowadays without them even knowing it. I highly recommend Ryan Holiday's "Trust Me I'm Lying" if you're interested in reading on it further.

u/IamAWorldChampionAMA 路 1 pointr/MMA
u/aragorn831 路 1 pointr/Liberal

You are asking good questions. I appreciate your openness and I hope I can add something here. I hope we are not divided as it feels sometimes. Also, you might find it comforting that our country has survived division of similar if not greater magnitude before.

" why can鈥檛 you adults do the same "- I hope you will find that some of us can. Can you think of a marketing strategy for us? How many clicks/views would this headline get: "Nobody slams anybody- two dudes who disagree have an amicable conversation and agree to keep the dialog open despite disagreement" Are you familiar with the phrase "If it bleeds, it leads" ?

Also, I will note that nuanced argument takes more time and effort than the sort of shit in the two links below:

​

Here is an anti-Trump post relying on an emotional appeal. How much of the Republican party do you think this picture accurately represents? Does it matter what the opposition looks like?

https://www.reddit.com/r/PoliticalHumor/comments/ceca5l/a_gentle_reminder/

Here is an anti-liberal post based on a straw man argument. (IE- they are dunking on an imaginary liberal, they didn't find a person- let alone a majority of people- who espouse this view)

https://www.reddit.com/r/Conservative/comments/cbiydd/the_thought_process_of_the_left/

​

For more on the financial incentives involved in sensational headlines I like this book:

https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

u/noepp 路 1 pointr/nottheonion

Sounds kinda like some the work of Ryan Holiday, (former?) marketing head for American Apparel.

His book is pretty good: http://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

u/elerner 路 1 pointr/nfl

Read "Trust Me, I'm Lying" if you're interested in this kind of thing.

u/CharlieKillsRats 路 1 pointr/explainlikeimfive

> but most people do

Actually the guy who literally wrote the book on this type of marketing, Ryan Holiday, certainly says otherwise and that it is exactly as I said

u/general_0408 路 1 pointr/privacy

This isn't a short and sweet answer by any means, but if you're interested in understanding what it is about modern-day journalism that makes it so intrinsically difficult for honest journalism to flourish, I highly suggest you read Trust Me, I'm Lying by Ryan Holiday. I jut got done reading it a few weeks ago and found it fascinating.

u/CBFTAKACWIATMUP 路 0 pointsr/SeattleWA

They're all derivative of the same kind of stupid at this point.

Sleeping Giants probably Boston Massacred the actual number of non-wordpress-caliber-websites (which MIGHT be in the teens) up to 2600, and every website that's fishing for instant content ran with it as fact because no one in media fact checks their sources anymore, especially when they operate with a confirmation bias. I don't care what Sleeping Giants puts on their leader's personal Google Doc. None of their shit is vetted any more than the average extremist blog.

I don't support Breitbart, and I do believe there's an alt-right brigade in this subreddit, but there's also a rabid and hostile left wing brigade here as well, it's just as out of control, and I consider you part of it.

u/MargretTatchersParty 路 0 pointsr/chicago

Read this book: [Trust Me, I'm Lying: Confessions of a Media Manipulator] (https://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285)

How would you know that /u/mandrsn1 is right? Read up on the number of controversies that we've seen. Is Tucker Max still making headlines?

u/jikajika 路 0 pointsr/Entrepreneur

Engaging in two-way conversations (not just one-way pitches) and send ideas that are relevant and make their jobs easier.
You should check out, if you haven't already, Ryan Holiday's book "Trust me, I'm lying" (http://www.amazon.com/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285).
It's about media manipulation, and he talks specifically how to get bloggers to write about you (trickling up the pole).
It's a great read and, holy crap, a lot scary. Use with caution and great responsibility.

u/Honey-Badger 路 -6 pointsr/videos

Actually theres loads of research that proves bad press is easy to make good;

https://www.newstatesman.com/politics/media/2019/10/they-re-doing-badly-purpose-why-tories-latest-online-ads-look-so-ugly

https://www.amazon.co.uk/Trust-Me-Lying-Confessions-Manipulator/dp/1591846285

I think you need to look at it this way. Tesla have got their truck on the front page of just about every major news outlet, would it be there without the broken windows? Unlikely. Is something the windows breaking actually something buyers would care about? No. A single press release from them saying 'we now have stronger windows' would settle anything people were actually worried about.