(Part 2) Top products from r/AskMarketing
We found 2 product mentions on r/AskMarketing. We ranked the 22 resulting products by number of redditors who mentioned them. Here are the products ranked 21-40. You can also go back to the previous section.
Yup, exactly!
You could try experimenting with highly targeted, niche print ads. For example, the John Deere magazine is a good contender - it is the largest farming publication in the country.
If you want to do print advertising, I would be interested in perhaps doing a revenue % of the sales with you - I am a copywriter :) I haven't done a print project before, but I would be able to do copy for 2 or more ads to split test per print channel.
Anyway, that could be a good arbitrage for you! I can't imagine the space in farming magazines is highly coveted.
I would buy this book if you wanted to take a crack at doing it yourself. I would do an educational print ad, where the CTA is for the reader to opt in to a report... The report would just explain "When do you need this product?", go through some scenarios, and the CTA would be to call to schedule a project (or to call and do a phone consultation - depending on your sales cycle).
This is another good book about methodologies for split testing in print ads.
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World https://www.amazon.co.uk/dp/006227306X/ref=cm_sw_r_cp_awd_hLEDwbAXJCGZ4
Can't recommend it enough.