Reddit reviews QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground
We found 3 Reddit comments about QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground. Here are the top ones, ranked by their Reddit score.
Oh god, please kill me now. QR codes are not, and never were, a relevant tool. They require the user to have a smartphone, download a completely separate single-use app, and then scan it. A url (or a shortened URL through bit.ly, etc.) would be way more effective.
People are so obsessed with sticking QR codes everywhere. I work in the marketing department for a university, and at least once a week we have to talk people out of putting QR codes on flyers, mailers, etc. They are embarrassing, clunky, not very efficient, and completely irrelevant.
I am also not the only one with this opinion:
Most of these articles are well over a year old. The QR code never really had a "golden age." There was a very short period where people were scanning them because they were new and people were curious. But data doesn't show much repeat use. People would enter a simple URL in their mobile browser.
What this teacher did is definitely awesome. But a QR code?! Ack. Much better ways to share this information.
Phew. And that's the end of my rant.
QR codes are total garbage. Might as well give you on your campaign now if you plan to use them as it will fail.
You can look up stats on them if you like but they are totally ineffective. Android may have reading built-in but no one uses them still. iOS makes up a huge part of the smartphone market but requires people to download a 3rd party app to read them. No one is going to do that and right there you've lost a HUGE part of your potential.
Use shortened links or something but don't use QR codes.
If you want funny insight into how stupid QR codes are, check out QR Codes Kill Kittens: How to Alienate Customers, Dishearten Employees, and Drive Your Business into the Ground by well know marketer and keynote speaker Scott Stratten
https://www.amazon.com/Codes-Kill-Kittens-Customers-Dishearten/dp/1118732758
How would people scan a QR code while driving. Please stop putting QR codes on everything.