Reddit reviews Brand Warfare: 10 Rules for Building the Killer Brand
We found 1 Reddit comments about Brand Warfare: 10 Rules for Building the Killer Brand. Here are the top ones, ranked by their Reddit score.
F does not have the brand for it. Lexus, Infinity, Mercedes, AAPL sure. Slapping an AAPL logo on a Dell makes it worth $250 more...
Remember when AAPL had battery and antenna issues and Jobs moved heaven and earth to recall and replace and then fired everyone responsible? F call in the bean counters to do the math on whether it the recall or lawsuits cost more.
Fight Club - The Recall Coordinator's Formula